Blog
A Can’t-Miss UX Resource Spotlights the Customer

Through our various user research projects related to product, application and website development, our passion is to integrate human factors and the voice of the customer in the design to help satisfy customers and keep them coming back. Because of this commitment, when we hear about resources that affirm the priority of customer experience, we [...]

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Organizing Your Website or Application: It’s All in the Cards

Card Sorting Explained Most developers would love to get inside the heads of their typical users to see how their application or website can best be organized. How can the structure of information on a website or application make the most sense to the typical user? That’s a compelling information architecture-related question that is best [...]

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Which Comes First - Personas or User Stories?

Personas or Users? TecEd has teamed with clients on hundreds of research projects and in many cases, our researchers use the techniques of user modeling. The process of user modeling identifies the typical “personas” of the website or application being studied, and puts the focus on each persona’s goals for interacting with the application. What’s [...]

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